About us
GMK brings technology companies to national awareness by transforming their initiatives into newsworthy stories.
From fintech, venture capital, and climate to robotics, AI/ML, and everything in between, we’ve helped the earliest startups through large public companies communicate their news, messages, and thought leadership to the world.
Savvy
Strategic
We map our clients’ needs to their budget, providing the highest level of service and execution with sound fiscal management to deliver maximum impact.
Every team member has 20+ years of experience, honed both in-house and on the agency side. We’ve also spent years working together, boasting one of the industry’s lowest turnover rates.
Experienced
Adaptable
News cycles and coverage trends change. We are highly nimble and able to tap in accordingly. Our unique structure allows us to scale with clients; we can be your team for a single project or stay with you throughout the company’s lifecycle.
We don’t waste your time or PR dollars spinning wheels on a story or announcement that doesn’t fit the current media appetite, but we do work to find the right angles and narrative to move the needle for your business.
Direct
Connected
Relationships matter. We’ve built outstanding connections with the media, working with them throughout their careers while embracing the new voices and continually growing our network. We also develop long standing relationships with our clients.
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We believe effective media relations are based on the fundamental principles of building excellent press relationships, knowing how to tell a good story, and being tenacious. We create opportunities for our clients and turn them into results, whether it’s a single product launch or steady coverage over the life of an account.
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We help our clients craft clear and powerful messaging that resonates with their target audiences. GMK clients are always well-prepared. We support client announcements and programs with compelling materials (including press releases, presentations, backgrounders, blog posts, and more). GMK also ensures that messaging remains crisp and consistent across all mediums.
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We help our clients lay the foundation for their corporate and product stories and raise their profiles by leading campaigns to educate the market and position them at the forefront of change. Programs for each client look different, whether it is authoring contributed content, delivering high-visibility talks at industry conferences, or highlighting new research and survey findings. We work closely with clients to adhere to their strengths to create the right program.
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From high-profile executive departures and pulled IPOs to failed acquisitions and injurious legal allegations, we know how to protect our clients and rebuild damaged reputations. We are experts in neutralizing bad situations and leading clients back to positions of strength.